New Features – Link Shortening and Tracking

You’ve planned out a great campaign and set up a link on your website… but that link pushes you way over your character limit! What do you do?

We’re happy to announce that long links are no longer an issue. With link shortening, just type in your link and txtsignal will automatically shorten it for you. And, with simplified native link tracking, you’ll know exactly what’s going on with your SMS marketing campaigns.

Have Your Campaign and Link It, Too

Starting this month, txtsignal will automatically shorten any links you include in your text message campaign.

Link shortening is simple: just type out your campaign like normal, include a link to your website or a specific landing page you’ve created, and txtsignal will automatically convert your link to a unique, autogenerated short link.

link shortening for text message marketing

That’s it!

Here’s what’s so great about link shortening:

  • It’s automatic, so there’s nothing for you to set up
  • Every link you send is unique
  • You have more room for a longer message in your campaign
  • Each link is automatically tracked (more on that later)

Have Your Link and Track It, Too

With your new custom link, you’ll be able to track everything about your campaign, right down to the click.

After you send out your campaign, you can check how your link performed directly in your stream.
Text message marketing link tracking stream

 

In addition, you have a new Insights category for Link Tracking, where you can see your success over time.

Text message marketing link tracking insights

Here’s what’s so great about link tracking:

  • It’s automatic, so there’s nothing for you to set up
  • Take control of your campaigns by knowing what works and what doesn’t
  • Easy-to-access analytics in your stream and in your Insights
  • Visualize your growth as your list grows and your campaigns improve

We hope automatic link shortening and tracking help you have even more success with txtsignal. As always, if you have any questions about your account, our designated support team is always here for you.

Matt Donovan, txtsignal CEOMatthew Donovan

Founder | txtsignal

SMS Marketing: The Complete, Always-Up-To-Date Encyclopedia

SMS marketing is a permission-based form of marketing that uses text messages to send promotions or updates. It requires customers to opt-in, and is one of the most effective ways to drive immediate purchases and customer loyalty due to its immediacy and the personal nature of text messaging.

On the user’s end, SMS marketing is simple and straightforward. With powerful technologies such as txtsignal, so is the sender’s end. But behind all that is a complex, technical world filled with its fair share of jargon.

We want to make SMS marketing as easy as possible for you. With a little knowledge of the language of SMS, you can launch a highly-successful marketing campaign with confidence.

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Nobody Likes Your Mobile App

Reasons Why Your Mobile App Isn’t Effective

Mobile marketing is a powerful way to reach customers right on the device they carry with them at all times. There are seemingly endless ways to reach your audience, from banner ads to pop-ups to podcasts. One of the ones that gets the most attention from local businesses is mobile apps and push notifications.

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SMS Marketing vs. Email Marketing: The 2017 Comparison

Email has been a thorn in the side of business professionals and small businesses owners for decades. The endless pile of messages in our inboxes, the constant battle of deciding what deserves our attention, the hundreds of different attempts at organization systems.

And yet, email has remained a mainstay of mass marketing communications. Over the years, it’s been cemented as a necessity for every type of marketing. Why is that? Email is one of the most common marketing mechanisms, but is it the most effective?

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Ideas and Inspiration to Grow Your Mass Texting List

Your contacts are the foundation of your SMS marketing campaigns. In fact, it’s the foundation of your business! Every part of your business drills down to people, and people are the center of your marketing.

Growing your list is an important, ongoing task. We’re here to help! This list will help you think of ways you can get more people to opt in to receiving messages from you.

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